BBC
The Green Planet interactive experience
The challenge
The BBC’s hit documentary series ‘The Green Planet’ was the inspiration behind its interactive experience. It wanted people to immerse themselves in 5 different environments while being guided through the hour-long virtual tour by Sir David Attenborough.
This experience required a competent and hard-working team with personal interest and passion in the subject. That’s where we stepped in and helped to make the experience a reality.
The strategy
We handpicked every single member of the team for this interactive experience. The diverse team had competency in multiple languages and demonstrated the capability to effectively communicate with people to guide them through the event.
Passion for the subject was essential, as well as being able to carry out the tasks necessary throughout the day. We recruited an event manager, two assistant event managers, and 12 hosts to the team. To make sure the space was presentable, clean and hygienic at all times, we hired a cleaning crew.
The results
34
days of successful tours and experiences28
people were recruited to the team50k
visitors toured the spaceWant to find out more about how we deliver global reach for you brand?
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